Business Coaching Tips: How to Explain Your Value As a Business Coach so that Prospects Cut You Checks On the Spot!

For the first few years as a business coach, I struggled with how to get prospects to really understand that I could help them.

I had gotten fairly good at building rapport with my business coaching prospects, sniffing out the problems in their businesses (for many small businesses this is totally easy!), and uncovering their emotional hot buttons. My remaining challenge was figuring out how to demonstrate my problem-solving value in such as way that they would feel compelled to immediately cut me a check and get started in one of my business coaching program!

Then, one Saturday morning, as I was waking up, it dawned on me: there are about 21 common problems I see over and over in the businesses I coach. If I could assign compelling names to the solutions I implement as a business coach, it would completely revolutionize my sales process! I jumped out of my bed and ran to my computer.

Two hours later, my Silver Bullet business coaching system was born!

I organized all the solutions and training that business coaches provide into three "buckets:" time, team, and money.

Here they are...

Time Bullets: Apprenticeship Plan, Operations and Training Manual, Time Management Plan, Comprehensive Exit Strategy

Team Bullets: Employee Acquisition Plan, Psychometric Profiling Process, KPI Measurement System, Lean Manufacturing Program, Performance Incentive Plan, Strategic Plan, Leadership Development Plan, Team Meeting Rhythm, Organizational Plan, Team Building System Money Bullets: Current Business Plan, Break-even Plan, Revenue and Profit Plan, Cash Gap Plan, USP and Guarantee, Sales Management System, Tactical Marketing Plan

The beauty of this business coaching system is that it turns business coaching into a tangible, describable set of processes that you can easily explain and -- most importantly -- sell!

Here's how to make this system work for you.

First, as a few open-ended questions to uncover pain in one of the three areas.

Then, discuss the Silver Bullets you'd implement to dramatically improve their situation, if you were to coach them. Make sure you shoot at least three Silver Bullets before you ask them to commit to a face-to-face meeting with you.

You'll find that your conversions will skyrocket immediately!

For more on the Silver Bullets, download our FREE Silver Bullet Cheat Sheet -- NO opt-in required. And for specific, one-on-one coaching on your overall sales process, request a Complimentary Coaching Session with me or one of my certified Coaches' Coaches today!